Spotify will shortly announce a podcast streaming service. The platform will compete with Apple’s recently announced podcast streaming service.
Spotify announced plans to test paid subscriptions for podcasters in order to enable them to provide exclusive content to subscribers during its February “Stream On” event. However, no information about how this would work have been given.
Spotify has been expanding its podcast service by inking big deals with celebrities such as the Obamas, Prince Harry, Meghan Markle, Bruce Springsteen and others. But unlike its competitor, it will not charge a fee or take a membership cut.
It also has podcast deals with Warner Bros, Archie Comics and other Hollywood celebrities. Meanwhile, Facebook intends to launch an optimised version of Spotify’s audio player, dubbed “Project Boombox.”
The service will launch next week and will enable users to listen to songs and podcasts directly from the Facebook app. This is part of Facebook’s wider acceptance of social audio and audio-messaging features. Facebook recently has revealed this service.
Take note that Apple has just recently launched its podcast service. Under the scheme, which is set to start next month, Apple can retain up to 30 per cent of podcast subscription fees.
YouTube, Twitch, Facebook, and Patreon also take a share of subscription fees or fan payments as well. Spotify currently does not allow users to pay for subscriptions via Apple in-app purchases.
Spotify has been a strong opponent of Apple’s App Store practices, including filing a formal complaint with the European Union alleging anticompetitive conduct. Similarly, Spotify podcast subscriptions will not be available from Apple.